Almost half  of  the Minority Job seekers   and  Students who use Facebook do not indicate in their profile that they are currently applying for work or seeking Higher education. Up to now, it has been virtually impossible to successfully target this audience. Social campaigns have fallen short by missing out on key metrics and Information about those users  . Now Equal opportunity today provides the ability to reach these Individuals , plus those that have indicated their Job Status , via Social Media.

Now your organization can leverage the vast Equal opportunity today Network to reach over 100,000 prospects on the most popular social media platforms, Facebook, Twitter  and Instagram (Snap Chat coming soon) . Targeting Minority Job Seekers and underrepresented students in social media is a key component to any effective diversity  recruitment, branding or marketing campaign. It helps build diversity awareness of your organization and drive traffic to your website.

Key Features & Benefits

·       Target prospects directly in their Facebook feed by specialty, academic level or by radius, city or Designated Market Area

·       Reach Job Seekers or Students  who have not self-identified themselves in their social media profile

·       Enhance your overall social media presence

Post versions Options

·       Standard Image, Carousel Post and Video Post

Campaign Options

·       Standalone Social Media Campaign

·       Facebook  Business Page Management (Auto Posting & Advanced Analytics Included)

·       Multi-Channel Campaign, incorporating Social Media, Precision Email and more